social media

Warning to Companies: Not Learning Social Media is Hurting You

Sprout Social put out an article earlier this year on Social Media Stats Every Marketer Should Know. Looking over these 28 statistics, you get a really good idea of what customers are expecting from companies, but also where the communication opportunities are being missed. And by “opportunities”, I mean “engaging with customers.” Customer expectations around brand […]

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Keep it Social Stupid

K.I.S.S. – Keep it Social Stupid

Engage. Engage. Engage. I’m not trying to push anyone into getting married. What I’m doing is begging, pleading with businesses to interact and get to know their customers. This can be as simple as connecting over the cashier counter or getting to know your community over online channels. These are your people…your “tribe.” Your customers […]

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